How to reduce OTA commissions for your greek hotel or villa
For most boutique hotel and villa owners in Greece, the question of how to reduce OTA commissions for their Greek
Your hotel has a beautiful website. Here is why it is not getting direct bookings.
You spent real money on that website. A designer built it. The photos look great. Your family said it was
What AI Search Actually Means for Your Business (And What Most People Get Wrong)
AI search for business has changed the rules of online visibility, and most business owners have not been told what
What a 360 Digital Agency Actually Does
Picture a setup that many growing businesses know well. You have an agency running your Google Ads. A freelancer handling
What is Anti-AI Marketing
Anti-AI Marketing: Why some brands are making ‘Human Made’ their biggest selling point Something interesting is happening in marketing right
From Traditional Advertising to AI Search:What 40 Years in the Greek Market Actually Teaches You
In 1985, a brand did not have a website. It had no social media, no Google Ads, and no reason