{"id":12786,"date":"2026-08-05T15:14:23","date_gmt":"2026-08-05T12:14:23","guid":{"rendered":"https:\/\/mksadv.gr\/?p=12786"},"modified":"2026-08-05T15:47:57","modified_gmt":"2026-08-05T12:47:57","slug":"e-commerce-retail-marketing-ellada","status":"publish","type":"post","link":"https:\/\/mksadv.gr\/el\/ecommerce-retail-marketing-greece\/","title":{"rendered":"eCommerce \u03ba\u03b1\u03b9 Retail Digital Marketing \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1: \u03bf \u03c0\u03bb\u03ae\u03c1\u03b7\u03c2 \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2"},"content":{"rendered":"<p>\u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac online \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c7\u03c4\u03af\u03c3\u03c4\u03b7\u03ba\u03b1\u03bd \u03b3\u03b9\u03b1 \u03bc\u03af\u03b1 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac: \u03bd\u03b1 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf Skroutz \u03bc\u03b5 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c4\u03b9\u03bc\u03ae. \u0391\u03c5\u03c4\u03cc \u03b4\u03bf\u03cd\u03bb\u03b5\u03c8\u03b5 \u03b3\u03b9\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1, \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03c3\u03c4\u03b5\u03bd\u03cc \u03b2\u03b1\u03b8\u03bc\u03cc \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1. \u0388\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03bc\u03cc\u03bd\u03bf \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c4\u03bf marketplace \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c5 \u03ac\u03bb\u03bb\u03bf\u03c5 \u03cc\u03bc\u03c9\u03c2 \u03b4\u03b5\u03bd \u03c7\u03c4\u03af\u03b6\u03b5\u03b9 \u03c0\u03bf\u03c4\u03ad \u03ba\u03ac\u03c4\u03b9 \u03b4\u03b9\u03ba\u03cc \u03c4\u03bf\u03c5, \u03ba\u03b1\u03b9 \u03c4\u03bf 2026 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c3\u03ba\u03bb\u03b7\u03c1\u03ae \u03c7\u03c1\u03bf\u03bd\u03b9\u03ac \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03bd\u03b1\u03ba\u03b1\u03bb\u03cd\u03c8\u03b5\u03b9\u03c2 \u03b1\u03c5\u03c4\u03cc.<\/p>\n<p>\u0391\u03c5\u03c4\u03cc\u03c2 \u03bf \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2 \u03b5\u03be\u03b7\u03b3\u03b5\u03af \u03c4\u03b9 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c4\u03bf ecommerce marketing \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03cc retail brand \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1: \u03b1\u03c0\u03cc \u03c0\u03bf\u03cd \u03ae\u03c1\u03b8\u03b5 \u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac, \u03b3\u03b9\u03b1\u03c4\u03af \u03c4\u03bf Skroutz \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03bb\u03bf \u03c4\u03bf \u03c0\u03bb\u03ac\u03bd\u03bf, \u03c4\u03b9 \u03c0\u03b5\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c0\u03c1\u03b9\u03bd \u03b4\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc \u03c4\u03b7\u03c2 \u03ba\u03ac\u03c1\u03c4\u03b1\u03c2 \u03c4\u03bf\u03c5\u03c2, \u03ba\u03b1\u03b9 \u03c4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7 \u03bc\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2 \u03ad\u03c4\u03bf\u03b9\u03bc\u03b7 \u03b3\u03b9\u03b1 AI \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7.<\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW28898365 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW28898365 BCX0\">\u039f\u03b9 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03b5\u03c0\u03bf\u03c7\u03ad\u03c2 \u03c4\u03bf\u03c5 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03bf\u03cd eCommerce<\/span><\/span><span class=\"EOP Selected SCXW28898365 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">\u0391\u03bd \u03b2\u03ac\u03bb\u03b5\u03b9\u03c2 \u03c4\u03bf \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03cc e-commerce \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03c7\u03c1\u03bf\u03bd\u03bf\u03b3\u03c1\u03b1\u03bc\u03bc\u03ae, \u03c7\u03c9\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03cc\u03b4\u03bf\u03c5\u03c2. \u039a\u03b1\u03bc\u03af\u03b1 \u03b4\u03b5\u03bd \u03c4\u03b5\u03bb\u03b5\u03af\u03c9\u03c3\u03b5 \u03b5\u03bd\u03c4\u03b5\u03bb\u03ce\u03c2. \u039a\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03c4\u03c1\u03b9\u03ce\u03bd \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd \u03b1\u03ba\u03cc\u03bc\u03b1 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1, \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03c3\u03c4\u03bf \u03af\u03b4\u03b9\u03bf site.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0397 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03ae\u03c4\u03b1\u03bd \u03b5\u03c0\u03b9\u03c6\u03c5\u03bb\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae. \u0397 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03b1\u03b2\u03bf\u03bb\u03ae \u03ba\u03ac\u03bb\u03c5\u03c0\u03c4\u03b5 \u03bc\u03b5\u03b3\u03ac\u03bb\u03bf \u03bc\u03ad\u03c1\u03bf\u03c2 \u03c4\u03c9\u03bd \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03b9\u03ce\u03bd \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03bf \u03ba\u03cc\u03c3\u03bc\u03bf\u03c2 \u03b4\u03b5\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03c5\u03cc\u03c4\u03b1\u03bd \u03bc\u03b9\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03bc\u03b5 \u03c4\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03b7\u03c2 \u03ba\u03ac\u03c1\u03c4\u03b1\u03c2 \u03c4\u03bf\u03c5, \u03ba\u03b1\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03ad\u03b4\u03b9\u03bd\u03b1\u03bd \u03b2\u03ac\u03c3\u03b9\u03bc\u03bf \u03bb\u03cc\u03b3\u03bf \u03bd\u03b1 \u03bc\u03b7\u03bd \u03c4\u03bf \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd. \u039f\u03b9 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03ae\u03c4\u03b1\u03bd \u03c6\u03c4\u03c9\u03c7\u03ad\u03c2, \u03c4\u03bf checkout \u03ae\u03c4\u03b1\u03bd \u03c4\u03b1\u03bb\u03b1\u03b9\u03c0\u03c9\u03c1\u03af\u03b1, \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03ae\u03c4\u03b5\u03c2 \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03ce\u03c0\u03b9\u03b6\u03b1\u03bd \u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c3\u03b1\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03ba\u03b1\u03c4\u03ac\u03bb\u03bf\u03b3\u03bf \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03c3\u03b1\u03bd \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0397 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c0\u03b5\u03c1\u03af\u03bf\u03b4\u03bf\u03c2 \u03b5\u03af\u03c7\u03b5 \u03cc\u03bd\u03bf\u03bc\u03b1: Skroutz. \u039f\u03b9 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b5\u03c2 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7\u03c2 \u03c4\u03b9\u03bc\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b1 marketplaces \u03ad\u03b4\u03c9\u03c3\u03b1\u03bd \u03c3\u03b5 \u03bc\u03b9\u03ba\u03c1\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03ad\u03bd\u03b1\u03bd \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03bf \u03c4\u03c1\u03cc\u03c0\u03bf \u03bd\u03b1 \u03c6\u03c4\u03ac\u03c3\u03bf\u03c5\u03bd \u03c3\u03b5 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03ae\u03b4\u03b7 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b1\u03bd\u03b5 \u03c4\u03b9\u03bc\u03ad\u03c2, \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c0\u03bf\u03bb\u03bb\u03bf\u03cd\u03c2 retailers \u03b1\u03c5\u03c4\u03cc \u03ad\u03b3\u03b9\u03bd\u03b5 \u03bf\u03bb\u03cc\u03ba\u03bb\u03b7\u03c1\u03bf \u03c4\u03bf \u03c0\u03bb\u03ac\u03bd\u03bf \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2. \u0394\u03bf\u03cd\u03bb\u03b5\u03c8\u03b5. \u03a3\u03ae\u03bc\u03b1\u03b9\u03bd\u03b5 \u03cc\u03bc\u03c9\u03c2 \u03ba\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03b7 \u03af\u03b4\u03b9\u03b1 \u03b7 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c3\u03c4\u03b1\u03bc\u03ac\u03c4\u03b7\u03c3\u03b5 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03cc\u03c3\u03b7 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1, \u03b3\u03b9\u03b1\u03c4\u03af \u03b7 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1, \u03b7 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03ba\u03b1\u03b9 \u03b7 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03c4\u03b9\u03bc\u03ce\u03bd \u03b3\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03bd \u03ba\u03ac\u03c0\u03bf\u03c5 \u03b1\u03bb\u03bb\u03bf\u03cd.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0397 \u03b1\u03b3\u03bf\u03c1\u03ac \u03ad\u03c7\u03b5\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03c0\u03b9\u03b1 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03c3\u03b7\u03bc\u03b5\u03af\u03bf. \u03a4\u03bf \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03cc retail e-commerce \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03c0\u03b5\u03c1\u03af\u03c0\u03bf\u03c5 3,5 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b5\u03c5\u03c1\u03ce \u03c4\u03bf\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf, \u03c3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03b7\u00a0<\/span><a href=\"https:\/\/www.statista.com\/outlook\/dmo\/ecommerce\/greece\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Statista<\/span><\/a><span data-contrast=\"none\">, \u03ba\u03b1\u03b9 \u03b7 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03b5\u03c0\u03b9\u03b2\u03c1\u03b1\u03b4\u03c5\u03bd\u03b8\u03b5\u03af \u03c0\u03b1\u03c1\u03cc\u03c4\u03b9 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd \u03ad\u03c7\u03b5\u03b9 \u03b1\u03bd\u03ad\u03b2\u03b5\u03b9 \u03c3\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9. \u0397 \u03c4\u03c1\u03af\u03c4\u03b7 \u03c0\u03b5\u03c1\u03af\u03bf\u03b4\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ae \u03c0\u03bf\u03c5 \u03c4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03c1\u03bf\u03bb\u03ac\u03b2\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1: \u03ad\u03bd\u03b1 \u03bc\u03b5\u03af\u03b3\u03bc\u03b1 \u03b1\u03c0\u03cc paid search, \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03b2\u03bf\u03bb\u03ae \u03ba\u03b1\u03b9, \u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf, \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 AI \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03bf\u03b9\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03ba\u03b1\u03bd \u03b5\u03be\u03b5\u03c4\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03c1\u03b9\u03bd \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03b1\u03bd\u03bf\u03af\u03be\u03b5\u03b9 \u03ad\u03c3\u03c4\u03c9 \u03bc\u03af\u03b1 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039c\u03b9\u03b1 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ae \u03b4\u03b9\u03b1\u03c4\u03c1\u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03cc\u03b4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c7\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03b1\u03c7\u03cd\u03bd\u03b5\u03c4\u03b1\u03b9: \u03c4\u03bf mobile. \u0388\u03bd\u03b1 site \u03c6\u03c4\u03b9\u03b1\u03b3\u03bc\u03ad\u03bd\u03bf \u03b3\u03b9\u03b1 \u03bf\u03b8\u03cc\u03bd\u03b7 desktop \u03c4\u03bf 2016 \u03c0\u03b1\u03bb\u03b5\u03cd\u03b5\u03b9 \u03b5\u03bd\u03ac\u03bd\u03c4\u03b9\u03b1 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03af\u03b4\u03b9\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1, \u03b3\u03b9\u03b1\u03c4\u03af \u03b7 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b7 \u03c0\u03bb\u03b5\u03b9\u03bf\u03c8\u03b7\u03c6\u03af\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae\u03c2 retail \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c0\u03b9\u03b1 \u03b1\u03c0\u03cc \u03ba\u03b9\u03bd\u03b7\u03c4\u03cc, \u03c3\u03c5\u03c7\u03bd\u03ac \u03bc\u03b5 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7 \u03c0\u03b9\u03bf \u03b1\u03c1\u03b3\u03ae \u03b1\u03c0\u2019 \u03cc\u03c3\u03bf \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03c3\u03c4\u03b7\u03ba\u03b5 \u03c4\u03bf site.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-12788\" src=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/The-three-eras-of-Greek-eCommerce-1-GR-HUB-Complete-Guide-GR-2.png\" alt=\"MKS Digital Marketing |\" width=\"1360\" height=\"2154\" title=\"\" srcset=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/The-three-eras-of-Greek-eCommerce-1-GR-HUB-Complete-Guide-GR-2.png 1360w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/The-three-eras-of-Greek-eCommerce-1-GR-HUB-Complete-Guide-GR-2-176x300.png 176w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/The-three-eras-of-Greek-eCommerce-1-GR-HUB-Complete-Guide-GR-2-599x1024.png 599w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/The-three-eras-of-Greek-eCommerce-1-GR-HUB-Complete-Guide-GR-2-7x12.png 7w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW62970984 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW62970984 BCX0\">\u03a4\u03bf Skroutz \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9,\u00a0<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW62970984 BCX0\">\u03cc\u03c7\u03b9<\/span><span class=\"NormalTextRun SCXW62970984 BCX0\">\u00a0\u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae<\/span><\/span><span class=\"EOP Selected SCXW62970984 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">\u03a4\u03af\u03c0\u03bf\u03c4\u03b1 \u03b1\u03c0\u2019 \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03b4\u03b5\u03bd \u03ba\u03ac\u03bd\u03b5\u03b9 \u03c4\u03bf Skroutz \u03ba\u03b1\u03ba\u03cc \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9. \u0393\u03b9\u03b1 \u03bc\u03b5\u03b3\u03ac\u03bb\u03bf \u03bc\u03ad\u03c1\u03bf\u03c2 \u03c4\u03c9\u03bd \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ce\u03bd retailers \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03b5\u03b9 \u03b7 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03bc\u03b5\u03bc\u03bf\u03bd\u03c9\u03bc\u03ad\u03bd\u03b7 \u03c0\u03b7\u03b3\u03ae \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd, \u03ba\u03b1\u03b9 \u03c4\u03bf \u03bd\u03b1 \u03bb\u03b5\u03c2 \u03c4\u03bf \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c4\u03bf \u03b8\u03b1 \u03ae\u03c4\u03b1\u03bd \u03b1\u03bd\u03b5\u03b9\u03bb\u03b9\u03ba\u03c1\u03b9\u03bd\u03ad\u03c2. \u03a4\u03bf \u03c0\u03c1\u03cc\u03b2\u03bb\u03b7\u03bc\u03b1 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03cc\u03c4\u03b1\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03cc \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9, \u03b3\u03b9\u03b1\u03c4\u03af \u03bc\u03b9\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7 \u03c3\u03b5 marketplace \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03bd\u03bf\u03b9\u03ba\u03b9\u03b1\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c7\u03ce\u03c1\u03bf\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.skroutz.gr\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\u03a4\u03bf Skroutz<\/span><\/a><span data-contrast=\"none\">\u00a0\u03b2\u03ac\u03b6\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2, \u03ba\u03c1\u03b1\u03c4\u03ac\u03b5\u03b9 \u03c0\u03c1\u03bf\u03bc\u03ae\u03b8\u03b5\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03c4\u03b7 \u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03c4\u03ac\u03c4\u03b1\u03be\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03cc\u03c0\u03bf\u03c4\u03b5 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03b9. \u03a3\u03c4\u03b1\u03bc\u03b1\u03c4\u03ac\u03c2 \u03bd\u03b1 \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03b8\u03ad\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b7 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03ad\u03c6\u03c4\u03b5\u03b9 \u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03b5\u03b2\u03b4\u03bf\u03bc\u03ac\u03b4\u03b1. \u0388\u03bd\u03b1\u03c2 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ae\u03c2 \u03c3\u03b5 \u03be\u03b5\u03c0\u03b5\u03c1\u03bd\u03ac\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c4\u03b9\u03bc\u03ae \u03ba\u03b1\u03c4\u03ac \u03b4\u03cd\u03bf \u03b5\u03c5\u03c1\u03ce \u03ba\u03b1\u03b9 \u03b7 \u03ba\u03b1\u03c4\u03b1\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7 \u03c0\u03ad\u03c6\u03c4\u03b5\u03b9 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1. \u03a4\u03af\u03c0\u03bf\u03c4\u03b1 \u03b1\u03c0\u2019 \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03b4\u03b5\u03bd \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c5\u03c0\u03cc \u03c4\u03bf\u03bd \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2, \u03ba\u03b1\u03b9 \u03c4\u03af\u03c0\u03bf\u03c4\u03b1 \u03b4\u03b5\u03bd \u03c7\u03c4\u03af\u03b6\u03b5\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03ae\u03ba\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03cc\u03c4\u03b1\u03bd \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a3\u03cd\u03b3\u03ba\u03c1\u03b9\u03bd\u03b5 \u03b1\u03c5\u03c4\u03cc \u03bc\u03b5 \u03ad\u03bd\u03b1\u03bd \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03c0\u03bf\u03c5 \u03b2\u03c1\u03ae\u03ba\u03b5 \u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03bc\u03ad\u03c3\u03c9 Google, \u03b4\u03b9\u03ac\u03b2\u03b1\u03c3\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03ac\u03bd\u03c4\u03b7\u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c3\u03c4\u03b7\u03bd \u03b5\u03c1\u03ce\u03c4\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b1\u03b3\u03cc\u03c1\u03b1\u03c3\u03b5 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03ba\u03b1\u03bd \u03b1\u03c0\u03cc \u03bc\u03b7\u03c7\u03b1\u03bd\u03ae \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7\u03c2. \u03a4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03b1\u03c5\u03c4\u03bf\u03cd \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7, \u03b7 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b5\u03c0\u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03b7\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2, \u03c4\u03bf email \u03c4\u03bf\u03c5: \u03cc\u03bb\u03b1 \u03b1\u03bd\u03ae\u03ba\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u03a7\u03c4\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03b8\u03c1\u03bf\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac. \u039c\u03b9\u03b1 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 Skroutz, \u03c3\u03c4\u03bf \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u03bc\u03ad\u03c1\u03bf\u03c2 \u03c4\u03b7\u03c2, \u03b4\u03b5\u03bd \u03c4\u03bf \u03ba\u03ac\u03bd\u03b5\u03b9 \u03b1\u03c5\u03c4\u03cc.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<aside class=\"mks-advice mks-advice--belief\" role=\"note\" aria-label=\"\u03a3\u03c4\u03b7\u03bd MKS \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9...\"><p class=\"mks-advice__label\">\u03a3\u03c4\u03b7\u03bd MKS \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9...<\/p><div class=\"mks-advice__body\"><p>\u0392\u03b3\u03ac\u03bb\u03b5 \u03c4\u03b9\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b5\u03c2 \u03c4\u03c9\u03bd \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03c9\u03bd \u03b4\u03ce\u03b4\u03b5\u03ba\u03b1 \u03bc\u03b7\u03bd\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c7\u03ce\u03c1\u03b9\u03c3\u03ad \u03c4\u03b5\u03c2 \u03b1\u03bd\u03ac \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9. \u0391\u03bd \u03c4\u03bf Skroutz \u03ae \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03ac\u03bb\u03bb\u03bf marketplace \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c0\u03ac\u03bd\u03c9 \u03b1\u03c0\u03cc \u03b5\u03b2\u03b4\u03bf\u03bc\u03ae\u03bd\u03c4\u03b1 \u03c4\u03bf\u03b9\u03c2 \u03b5\u03ba\u03b1\u03c4\u03cc \u03c4\u03c9\u03bd \u03b5\u03c3\u03cc\u03b4\u03c9\u03bd, \u03b1\u03c5\u03c4\u03cc \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7. \u0395\u03af\u03bd\u03b1\u03b9 \u03bc\u03bf\u03bd\u03cc\u03b4\u03c1\u03bf\u03bc\u03bf\u03c2 \u03ba\u03b9\u03bd\u03b4\u03cd\u03bd\u03bf\u03c5, \u03ba\u03b1\u03b9 \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03c3\u03b5\u03b9\u03c2 \u03ad\u03c4\u03c3\u03b9 \u03c0\u03c1\u03b9\u03bd \u03b7 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03bb\u03ad\u03b3\u03c7\u03b5\u03b9\u03c2. <\/p>\n<\/div><\/aside>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12789\" src=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Skroutz-is-a-Channel-Not-a-Strategy-GR-HUB-Complete-Guide-GR.png\" alt=\"MKS Digital Marketing |\" width=\"1360\" height=\"2016\" title=\"\" srcset=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Skroutz-is-a-Channel-Not-a-Strategy-GR-HUB-Complete-Guide-GR.png 1360w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Skroutz-is-a-Channel-Not-a-Strategy-GR-HUB-Complete-Guide-GR-181x300.png 181w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Skroutz-is-a-Channel-Not-a-Strategy-GR-HUB-Complete-Guide-GR-617x1024.png 617w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Skroutz-is-a-Channel-Not-a-Strategy-GR-HUB-Complete-Guide-GR-7x12.png 7w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW192676570 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW192676570 BCX0\">\u0388\u03bd\u03b1 \u03bc\u03b5\u03af\u03b3\u03bc\u03b1 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd\u00a0<\/span><span class=\"NormalTextRun SCXW192676570 BCX0\">\u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd<\/span><span class=\"NormalTextRun SCXW192676570 BCX0\">\u00a0\u03b5\u03be\u03b1\u03c1\u03c4\u03ac\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03bc\u03af\u03b1 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1<\/span><\/span><span class=\"EOP Selected SCXW192676570 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">\u0397 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03cc \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9 \u03b4\u03b5\u03bd \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03c4\u03bf \u03b5\u03b3\u03ba\u03b1\u03c4\u03b1\u03bb\u03b5\u03af\u03c0\u03b5\u03b9\u03c2. \u03a3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03c7\u03c4\u03af\u03b6\u03b5\u03b9\u03c2 \u03b4\u03cd\u03bf \u03ae \u03c4\u03c1\u03af\u03b1 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03c0\u03cc\u03b4\u03b9\u03b1 \u03ba\u03ac\u03c4\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7, \u03ce\u03c3\u03c4\u03b5 \u03ad\u03bd\u03b1\u03c2 \u03ba\u03b1\u03ba\u03cc\u03c2 \u03bc\u03ae\u03bd\u03b1\u03c2 \u03c3\u03b5 \u03bc\u03af\u03b1 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03bd\u03b1 \u03bc\u03b7\u03bd \u03b1\u03c0\u03b5\u03b9\u03bb\u03b5\u03af \u03c4\u03b7 \u03bc\u03b9\u03c3\u03b8\u03bf\u03b4\u03bf\u03c3\u03af\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03bf attribution \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03b5\u03c1\u03af\u03c0\u03bb\u03bf\u03ba\u03bf \u03cc\u03c3\u03bf \u03bc\u03b5\u03b3\u03b1\u03bb\u03ce\u03bd\u03b5\u03b9 \u03c4\u03bf \u03bc\u03b5\u03af\u03b3\u03bc\u03b1, \u03ba\u03b1\u03b9 \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03c0\u03bf\u03b4\u03b5\u03c7\u03c4\u03b5\u03af\u03c2 \u03b5\u03be\u03b1\u03c1\u03c7\u03ae\u03c2 \u03b1\u03bd\u03c4\u03af \u03bd\u03b1 \u03c4\u03bf \u03c0\u03b1\u03bb\u03b5\u03cd\u03b5\u03b9\u03c2. \u0388\u03bd\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b4\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03c3\u03c4\u03bf Facebook, \u03bd\u03b1 \u03c4\u03bf \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03ae\u03c3\u03b5\u03b9 \u03c3\u03c4\u03bf Google \u03b4\u03cd\u03bf \u03bc\u03ad\u03c1\u03b5\u03c2 \u03bc\u03b5\u03c4\u03ac \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9 \u03bc\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03c5\u03c0\u03b5\u03bd\u03b8\u03cd\u03bc\u03b9\u03c3\u03b7 email. \u038c\u03c0\u03bf\u03b9\u03bf \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9 \u03ba\u03b9 \u03b1\u03bd \u03c0\u03ac\u03c1\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03af\u03c3\u03c4\u03c9\u03c3\u03b7 \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf, \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c4\u03c1\u03af\u03b1 \u03ad\u03ba\u03b1\u03bd\u03b1\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac. \u03a4\u03bf \u03bd\u03b1 \u03ba\u03c5\u03bd\u03b7\u03b3\u03ac\u03c2 \u03bc\u03af\u03b1 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03ae \u00ab\u03b1\u03bb\u03ae\u03b8\u03b5\u03b9\u03b1\u00bb \u03b5\u03b4\u03ce \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03c7\u03ac\u03bd\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c7\u03c1\u03cc\u03bd\u03bf \u03b1\u03c0\u2019 \u03cc\u03c3\u03bf \u03b5\u03be\u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b5\u03af\u00b7 \u03b7 \u03c4\u03ac\u03c3\u03b7 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1 \u03bc\u03b5\u03c4\u03c1\u03ac\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u03cc \u03c4\u03bf \u03c0\u03bf\u03b9\u03bf \u03b8\u03b1 \u03c0\u03ac\u03c1\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03af\u03c3\u03c4\u03c9\u03c3\u03b7.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03b1 Google Ads \u03ba\u03b1\u03b9 \u03c4\u03b1 Facebook Ads \u03b4\u03af\u03bd\u03bf\u03c5\u03bd \u03b5\u03bb\u03b5\u03b3\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf, \u03ac\u03bc\u03b5\u03c3\u03bf \u03cc\u03b3\u03ba\u03bf, \u03bc\u03b5 \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2. \u039f\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf Google \u03c0\u03b9\u03ac\u03bd\u03bf\u03c5\u03bd \u03ba\u03cc\u03c3\u03bc\u03bf \u03c0\u03bf\u03c5 \u03ae\u03b4\u03b7 \u03be\u03ad\u03c1\u03b5\u03b9 \u03c4\u03b9 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03b6\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c0\u03bf\u03cd \u03b8\u03b1 \u03c4\u03bf \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9. \u039f\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf Facebook \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03bf\u03c5\u03bd \u03bd\u03c9\u03c1\u03af\u03c4\u03b5\u03c1\u03b1, \u03cc\u03c4\u03b1\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03bd\u03b1 \u03c8\u03ac\u03c7\u03bd\u03b5\u03b9 \u03b1\u03bb\u03bb\u03ac \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b1\u03c0\u03bf\u03ba\u03c1\u03b9\u03b8\u03b5\u03af \u03c3\u03c4\u03bf \u03c3\u03c9\u03c3\u03c4\u03cc \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae. \u039a\u03b1\u03b9 \u03c4\u03b1 \u03b4\u03cd\u03bf \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c0\u03b5\u03b9\u03b8\u03b1\u03c1\u03c7\u03af\u03b1 \u03c3\u03c4\u03bf budget. \u039c\u03b9\u03b1 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c0\u03bf\u03c5 \u03ba\u03b1\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03b5\u03bb\u03ad\u03b3\u03c7\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03b5\u03b2\u03b4\u03bf\u03bc\u03ac\u03b4\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c7\u03c1\u03ae\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03c7\u03ac\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b9\u03c9\u03c0\u03b7\u03bb\u03ac.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0397 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03ba\u03b9\u03bd\u03b5\u03af\u03c4\u03b1\u03b9 \u03c0\u03b9\u03bf \u03b1\u03c1\u03b3\u03ac \u03ba\u03b1\u03b9 \u03b6\u03b7\u03c4\u03ac\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03ae \u03b1\u03c0\u2019 \u03cc\u03c3\u03b7 \u03b8\u03ad\u03bb\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03ae\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03b4\u03ce\u03c3\u03bf\u03c5\u03bd. \u039c\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03ba\u03b1\u03bb\u03ae \u03b8\u03ad\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1\u03bd \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf, \u03c5\u03c8\u03b7\u03bb\u03ae\u03c2 \u03c0\u03c1\u03cc\u03b8\u03b5\u03c3\u03b7\u03c2 \u03cc\u03c1\u03bf \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03b4\u03b5\u03bd \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9 \u03c4\u03af\u03c0\u03bf\u03c4\u03b1 \u03b1\u03bd\u03ac \u03ba\u03bb\u03b9\u03ba. \u03a7\u03c1\u03b5\u03b9\u03ac\u03c3\u03c4\u03b7\u03ba\u03b5 \u03cc\u03bc\u03c9\u03c2 \u03bc\u03ae\u03bd\u03b5\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac\u03c2 \u03c3\u03c4\u03b7 \u03b4\u03bf\u03bc\u03ae \u03c4\u03bf\u03c5 site \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c6\u03c4\u03ac\u03c3\u03b5\u03b9 \u03b5\u03ba\u03b5\u03af, \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c7\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9 \u03c0\u03bf\u03bb\u03cd \u03b1\u03c6\u03cc\u03c4\u03bf\u03c5 \u03bc\u03b9\u03b1 paid \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03b8\u03b1 \u03b5\u03af\u03c7\u03b5 \u03ae\u03b4\u03b7 \u03c3\u03b2\u03ae\u03c3\u03b5\u03b9.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03bf email \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03ba\u03ac\u03c4\u03c9 \u03b1\u03c0\u2019 \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac, \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c4\u03bf \u03b1\u03bd\u03c4\u03b9\u03bc\u03b5\u03c4\u03c9\u03c0\u03af\u03b6\u03bf\u03c5\u03bd \u03c3\u03b1\u03bd \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c3\u03ba\u03ad\u03c8\u03b7. \u039c\u03af\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03af\u03b1 \u03b3\u03b9\u03b1 \u03b5\u03b3\u03ba\u03b1\u03c4\u03b1\u03bb\u03b5\u03bb\u03b5\u03b9\u03bc\u03bc\u03ad\u03bd\u03bf \u03ba\u03b1\u03bb\u03ac\u03b8\u03b9, \u03c3\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03bd \u03c0\u03bf\u03c5 \u03ae\u03b4\u03b7 \u03ad\u03b2\u03b1\u03bb\u03b5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03c6\u03c5\u03b3\u03b5, \u03b1\u03bd\u03b1\u03ba\u03c4\u03ac \u03c3\u03c5\u03c7\u03bd\u03ac \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03c5 \u03c4\u03bf paid acquisition \u03ba\u03c5\u03bd\u03ae\u03b3\u03b7\u03c3\u03b5 \u03be\u03bf\u03b4\u03b5\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c7\u03c1\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b5\u03be\u03b1\u03c1\u03c7\u03ae\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039f\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2 \u03bc\u03b5 influencers \u03ba\u03b1\u03b9 affiliates \u03b2\u03c1\u03af\u03c3\u03ba\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03ac\u03c0\u03bf\u03c5 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03b5 paid \u03ba\u03b1\u03b9 organic, \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac retail brands \u03c4\u03b9\u03c2 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03bb\u03b9\u03b3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u2019 \u03cc\u03c3\u03bf \u03b8\u03b1 \u03ad\u03c0\u03c1\u03b5\u03c0\u03b5, \u03c3\u03b5 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03bc\u03b5 \u03b1\u03b3\u03bf\u03c1\u03ad\u03c2 \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf \u0397\u03bd\u03c9\u03bc\u03ad\u03bd\u03bf \u0392\u03b1\u03c3\u03af\u03bb\u03b5\u03b9\u03bf \u03ae \u03bf\u03b9 \u0397\u03a0\u0391. \u039c\u03b5\u03c1\u03b9\u03ba\u03bf\u03af \u03c3\u03c9\u03c3\u03c4\u03bf\u03af micro-influencers, \u03bc\u03b5 \u03bb\u03af\u03b3\u03b5\u03c2 \u03c7\u03b9\u03bb\u03b9\u03ac\u03b4\u03b5\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03cd\u03c2 followers \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1, \u03be\u03b5\u03c0\u03b5\u03c1\u03bd\u03bf\u03cd\u03bd \u03c3\u03c5\u03c7\u03bd\u03ac \u03c3\u03b5 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03bc\u03b9\u03b1 \u03c0\u03bf\u03bb\u03cd \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03bb\u03ad\u03c7\u03b8\u03b7\u03ba\u03b5 \u03bc\u03cc\u03bd\u03bf \u03bc\u03b5 \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03bf \u03c4\u03bf\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc followers.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<aside class=\"mks-advice mks-advice--belief\" role=\"note\" aria-label=\"\u03a3\u03c4\u03b7\u03bd MKS \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9...\"><p class=\"mks-advice__label\">\u03a3\u03c4\u03b7\u03bd MKS \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9...<\/p><div class=\"mks-advice__body\"><p><span class=\"TextRun SCXW38742755 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW38742755 BCX0\">\u0391\u03bd \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9 \u03ba\u03b1\u03bb\u03ac \u03bc\u03cc\u03bd\u03bf \u03ad\u03bd\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2,\u00a0<\/span><span class=\"NormalTextRun SCXW38742755 BCX0\">\u0394\u03b5\u03bd<\/span><span class=\"NormalTextRun SCXW38742755 BCX0\">\u00a0\u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b1 \u03bc\u03b1\u03b6\u03af. \u0394\u03b9\u03ac\u03bb\u03b5\u03be\u03b5 \u03c4\u03bf \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03bf, \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03c4\u03b1 Google Ads \u03b3\u03b9\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03c3\u03c4\u03b7\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf Facebook, \u03ae \u03c4\u03bf \u03b1\u03bd\u03c4\u03af\u03c3\u03c4\u03c1\u03bf\u03c6\u03bf, \u03ba\u03b1\u03b9 \u03b4\u03ce\u03c3\u03b5 \u03c4\u03bf\u03c5 \u03ad\u03bd\u03b1 \u03bf\u03bb\u03cc\u03ba\u03bb\u03b7\u03c1\u03bf \u03c4\u03c1\u03af\u03bc\u03b7\u03bd\u03bf \u03c0\u03c1\u03b9\u03bd \u03ba\u03c1\u03af\u03bd\u03b5\u03b9\u03c2 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1.<\/span><\/span> <\/p>\n<\/div><\/aside>\n<h2><span class=\"TextRun MacChromeBold SCXW150192899 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW150192899 BCX0\">\u03a0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03c2, \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03c4\u03bf\u03c0\u03b9\u03ba\u03ad\u03c2 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03c1\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7<\/span><\/span><span class=\"EOP Selected SCXW150192899 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">\u0388\u03bd\u03b1\u03c2 \u03b3\u03b5\u03bd\u03b9\u03ba\u03cc\u03c2 \u03bf\u03b4\u03b7\u03b3\u03cc\u03c2 e-commerce \u03b3\u03c1\u03b1\u03bc\u03bc\u03ad\u03bd\u03bf\u03c2 \u03b3\u03b9\u03b1 \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03c4\u03b9\u03c2 \u0397\u03a0\u0391 \u03ae \u03c3\u03c4\u03bf \u0397\u03bd\u03c9\u03bc\u03ad\u03bd\u03bf \u0392\u03b1\u03c3\u03af\u03bb\u03b5\u03b9\u03bf \u03c7\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03bc\u03b9\u03c3\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03ba\u03c1\u03af\u03bd\u03bf\u03c5\u03bd \u03bc\u03b9\u03b1 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1. \u039f \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae\u03c2, \u03bf courier \u03ba\u03b1\u03b9 \u03b7 \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ce\u03bd \u03bc\u03b5\u03c4\u03c1\u03ac\u03bd\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b5\u03b4\u03ce \u03b1\u03c0\u2019 \u03cc,\u03c4\u03b9 \u03c3\u03b5 \u03b1\u03b3\u03bf\u03c1\u03ad\u03c2 \u03cc\u03c0\u03bf\u03c5 \u03b7 \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae \u03bc\u03b5 \u03ba\u03ac\u03c1\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03b7 \u03c0\u03b1\u03c1\u03ac\u03b4\u03bf\u03c3\u03b7 \u03c3\u03b5 \u03bc\u03af\u03b1 \u03bc\u03ad\u03c1\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 default \u03b5\u03b4\u03ce \u03ba\u03b1\u03b9 \u03b4\u03cd\u03bf \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b5\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0397 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03b1\u03b2\u03bf\u03bb\u03ae \u03b5\u03be\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af \u03bd\u03b1 \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03bc\u03ad\u03c1\u03bf\u03c2 \u03c4\u03c9\u03bd \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ce\u03bd online \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03b9\u03ce\u03bd, \u03b5\u03b9\u03b4\u03b9\u03ba\u03ac \u03ad\u03be\u03c9 \u03b1\u03c0\u03cc \u0391\u03b8\u03ae\u03bd\u03b1 \u03ba\u03b1\u03b9 \u0398\u03b5\u03c3\u03c3\u03b1\u03bb\u03bf\u03bd\u03af\u03ba\u03b7 \u03ba\u03b1\u03b9 \u03ad\u03be\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03bd\u03b5\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b7\u03bb\u03b9\u03ba\u03af\u03b5\u03c2. \u03a4\u03bf \u03bd\u03b1 \u03bc\u03b7\u03bd \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9\u03c2 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03af\u03bd\u03b7\u03c3\u03b7 \u03b5\u03ba\u03c3\u03c5\u03b3\u03c7\u03c1\u03bf\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd. \u0395\u03af\u03bd\u03b1\u03b9 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bd\u03b1 \u03c7\u03ac\u03c3\u03b5\u03b9\u03c2 \u03ad\u03bd\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ba\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ce\u03bd \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03b1\u03ba\u03cc\u03bc\u03b1 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03c5\u03c4\u03b5\u03af \u03c4\u03b7\u03bd \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae \u03bc\u03b5 \u03ba\u03ac\u03c1\u03c4\u03b1 online, \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b9\u03bc\u03bf \u03bb\u03cc\u03b3\u03bf, \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c0\u03cc\u03c3\u03b1 \u03ba\u03b1\u03ba\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd. \u0388\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03b1\u03b2\u03bf\u03bb\u03ae \u03bc\u03b1\u03b6\u03af \u03bc\u03b5 \u03ba\u03ac\u03c1\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03b4\u03cc\u03c3\u03b5\u03b9\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03bf\u03cd gateway, \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf Viva Wallet \u03ae \u03c4\u03bf \u03b1\u03bd\u03c4\u03af\u03c3\u03c4\u03bf\u03b9\u03c7\u03bf \u03bc\u03b9\u03b1\u03c2 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae\u03c2 \u03c4\u03c1\u03ac\u03c0\u03b5\u03b6\u03b1\u03c2, \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03bf \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03b5\u03cd\u03c1\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03ce\u03c2 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03b9 \u03bf \u03ba\u03cc\u03c3\u03bc\u03bf\u03c2, \u03cc\u03c7\u03b9 \u03c4\u03bf \u03b5\u03cd\u03c1\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03c5\u03c0\u03ad\u03b8\u03b5\u03c3\u03b5 \u03ad\u03bd\u03b1 template.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039f\u03b9 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2 \u03b5\u03be \u03b1\u03c0\u03bf\u03c3\u03c4\u03ac\u03c3\u03b5\u03c9\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd \u03c4\u03b7\u03c2 \u0395\u0395 \u03b4\u03af\u03bd\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf\u03c5\u03c2 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ad\u03c2 \u03b4\u03b9\u03ba\u03b1\u03af\u03c9\u03bc\u03b1 \u03c5\u03c0\u03b1\u03bd\u03b1\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7\u03c2 14 \u03b7\u03bc\u03b5\u03c1\u03ce\u03bd \u03c3\u03c4\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 online \u03b1\u03b3\u03bf\u03c1\u03ad\u03c2, \u03ba\u03b1\u03b9 \u03bf\u03b9 \u0388\u03bb\u03bb\u03b7\u03bd\u03b5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c4\u03bf\u03bd \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03ba\u03b1\u03bb\u03ac \u03b1\u03c5\u03c4\u03cc\u03bd \u03c4\u03bf\u03bd \u03ba\u03b1\u03bd\u03cc\u03bd\u03b1. \u039c\u03b9\u03b1 \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ce\u03bd \u03b1\u03c3\u03b1\u03c6\u03ae\u03c2, \u03ba\u03c1\u03c5\u03bc\u03bc\u03ad\u03bd\u03b7 \u03c4\u03c1\u03af\u03b1 \u03ba\u03bb\u03b9\u03ba \u03c0\u03b9\u03bf \u03bc\u03ad\u03c3\u03b1 \u03ae \u03c0\u03b9\u03bf \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b7 \u03b1\u03c0\u2019 \u03cc\u03c3\u03bf \u03bf\u03c1\u03af\u03b6\u03b5\u03b9 \u03bf \u03bd\u03cc\u03bc\u03bf\u03c2 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b1\u03bd \u03ba\u03cc\u03ba\u03ba\u03b9\u03bd\u03b7 \u03c3\u03b7\u03bc\u03b1\u03af\u03b1 \u03c0\u03c1\u03b9\u03bd \u03b1\u03ba\u03cc\u03bc\u03b1 \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03b5\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c3\u03c4\u03bf \u03ba\u03b1\u03bb\u03ac\u03b8\u03b9. \u03a4\u03bf \u03bd\u03b1 \u03b4\u03b7\u03bb\u03ce\u03bd\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b8\u03b1\u03c1\u03ac \u03c4\u03bf \u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b8\u03ce\u03c1\u03b9\u03bf \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ae\u03c2, \u03bc\u03b1\u03b6\u03af \u03bc\u03b5 \u03c4\u03bf \u03c0\u03bf\u03b9\u03bf\u03c2 \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03b9 \u03c4\u03b1 \u03bc\u03b5\u03c4\u03b1\u03c6\u03bf\u03c1\u03b9\u03ba\u03ac \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ae\u03c2, \u03b1\u03c6\u03b1\u03b9\u03c1\u03b5\u03af \u03ad\u03bd\u03b1\u03bd \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf\u03c5\u03c2 \u03b4\u03b9\u03c3\u03c4\u03b1\u03b3\u03bc\u03bf\u03cd\u03c2 \u03c0\u03c1\u03b9\u03bd \u03c4\u03bf checkout.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039f courier \u03bc\u03b5\u03c4\u03c1\u03ac\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u2019 \u03cc\u03c3\u03bf \u03c3\u03ba\u03ad\u03c6\u03c4\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1. \u03a4\u03b1 \u0395\u039b\u03a4\u0391 Courier, ACS, Speedex \u03ba\u03b1\u03b9 \u03b4\u03af\u03ba\u03c4\u03c5\u03b1 lockers \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf BOX NOW \u03ad\u03c7\u03bf\u03c5\u03bd \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b4\u03bf\u03ba\u03af\u03b5\u03c2 \u03c9\u03c2 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b7\u03bd \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1, \u03c4\u03b7\u03bd \u03c0\u03bf\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1 tracking \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c0\u03cc\u03c3\u03bf \u03c3\u03c5\u03c7\u03bd\u03ac \u03ad\u03bd\u03b1 \u03b4\u03ad\u03bc\u03b1 \u03c6\u03c4\u03ac\u03bd\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03cc\u03c0\u03bf\u03c4\u03b5 \u03ad\u03c7\u03b5\u03b9 \u03c5\u03c0\u03bf\u03c3\u03c7\u03b5\u03b8\u03b5\u03af \u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0388\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b9\u03b1\u03bb\u03ad\u03b3\u03b5\u03b9 courier \u03bc\u03cc\u03bd\u03bf \u03bc\u03b5 \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03bf \u03c4\u03b7\u03bd \u03c4\u03b9\u03bc\u03ae, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03b5\u03bb\u03ad\u03b3\u03be\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03be\u03b9\u03bf\u03c0\u03b9\u03c3\u03c4\u03af\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03bf\u03c3\u03b7\u03c2 \u03c3\u03c4\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b6\u03bf\u03c5\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5, \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03b9 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c3\u03b5 \u03b1\u03b9\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ae\u03c2 \u03c7\u03c1\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03bc\u03bf\u03bd\u03bf\u03b1\u03c3\u03c4\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<aside class=\"mks-advice mks-advice--advice\" role=\"note\" aria-label=\"\u03a3\u03c4\u03b7\u03bd MKS \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9...\"><p class=\"mks-advice__label\">\u03a3\u03c4\u03b7\u03bd MKS \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9...<\/p><div class=\"mks-advice__body\"><p>\u0394\u03bf\u03ba\u03af\u03bc\u03b1\u03c3\u03b5 \u03c4\u03b7\u03bd \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03b1\u03b2\u03bf\u03bb\u03ae \u03b1\u03c0\u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03ae \u03ad\u03ba\u03c0\u03c4\u03c9\u03c3\u03b7 \u03bc\u03b5\u03c4\u03b1\u03c6\u03bf\u03c1\u03b9\u03ba\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c0\u03c1\u03bf\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03bb\u03af\u03b5\u03c2. \u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03bf\u03c1\u03b1\u03c4\u03ae \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03ad\u03ba\u03c0\u03c4\u03c9\u03c3\u03b7 \u03b2\u03bb\u03ad\u03c0\u03bf\u03c5\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03bc\u03b5\u03c4\u03b1\u03c4\u03cc\u03c0\u03b9\u03c3\u03b7 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae \u03bc\u03ad\u03c3\u03b1 \u03c3\u03b5 \u03bb\u03af\u03b3\u03bf\u03c5\u03c2 \u03bc\u03ae\u03bd\u03b5\u03c2, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c7\u03ac\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf \u03ba\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ad\u03c4\u03bf\u03b9\u03bc\u03bf \u03bd\u03b1 \u03c0\u03bb\u03b7\u03c1\u03ce\u03c3\u03b5\u03b9 online. <\/p>\n<\/div><\/aside>\n<h2>\u03a4\u03b9 \u03c0\u03b5\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03bf\u03b9 online \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ad\u03c2 \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03c4\u03bf 2026<\/h2>\n<p><span data-contrast=\"none\">\u039f\u03b9 \u03c0\u03c1\u03bf\u03c3\u03b4\u03bf\u03ba\u03af\u03b5\u03c2 \u03ac\u03bb\u03bb\u03b1\u03be\u03b1\u03bd \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b1. \u039c\u03b9\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03c4\u03c1\u03b9\u03b1 \u03c3\u03c4\u03b7\u03bd \u0391\u03b8\u03ae\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03c3\u03c5\u03b3\u03ba\u03c1\u03af\u03bd\u03b5\u03b9 \u03b4\u03cd\u03bf \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b5\u03bd \u03c4\u03b1 \u03ba\u03c1\u03af\u03bd\u03b5\u03b9 \u03c0\u03b9\u03b1 \u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c4\u03bf\u03c0\u03b9\u03ba\u03cc \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc. \u03a4\u03b1 \u03ba\u03c1\u03af\u03bd\u03b5\u03b9 \u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf Zalando, \u03bc\u03b5 \u03c4\u03bf checkout \u03c4\u03b7\u03c2 Amazon, \u03bc\u03b5 \u03cc\u03c0\u03bf\u03b9\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b5 \u03c7\u03b8\u03b5\u03c2. \u039f \u03c0\u03ae\u03c7\u03b7\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03b9\u03b5\u03b8\u03bd\u03ae\u03c2 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b9 \u03cc\u03c4\u03b1\u03bd \u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf\u03c0\u03b9\u03ba\u03cc.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03bf mobile \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03ba\u03b5\u03af \u03c0\u03bf\u03c5 \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b7 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7, \u03ba\u03b1\u03b9 \u03c4\u03bf mobile \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03ba\u03b5\u03af \u03c0\u03bf\u03c5 \u03c7\u03ac\u03bd\u03bf\u03c5\u03bd \u03b1\u03ba\u03cc\u03bc\u03b1 \u03c4\u03b7\u03bd \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03c4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1. \u0388\u03bd\u03b1 checkout \u03c0\u03bf\u03c5 \u03b6\u03b7\u03c4\u03ac\u03b5\u03b9 \u03bf\u03ba\u03c4\u03ce \u03c0\u03b5\u03b4\u03af\u03b1 \u03c3\u03b5 \u03bf\u03b8\u03cc\u03bd\u03b7 \u03ba\u03b9\u03bd\u03b7\u03c4\u03bf\u03cd, \u03ad\u03bd\u03b1 \u03ba\u03bf\u03c5\u03bc\u03c0\u03af \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03ba\u03ac\u03c4\u03c9 \u03b1\u03c0\u03cc \u03c4\u03c1\u03af\u03b1 scroll \u03bc\u03b5 specs \u03c0\u03bf\u03c5 \u03ba\u03b1\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03b5\u03b9, \u03b5\u03b9\u03ba\u03cc\u03bd\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c6\u03bf\u03c1\u03c4\u03ce\u03bd\u03bf\u03c5\u03bd \u03b1\u03c1\u03b3\u03ac \u03c3\u03b5 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7 \u03c4\u03c1\u03ad\u03bd\u03bf\u03c5: \u03c4\u03bf \u03ba\u03b1\u03b8\u03ad\u03bd\u03b1 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03bb\u03b5\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c1\u03c4\u03ad\u03bb\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03b5\u03b9 \u03b1\u03c0\u03cc \u03cc\u03c0\u03bf\u03b9\u03bf\u03bd \u03c4\u03bf\u03c5 \u03c4\u03bf \u03ad\u03ba\u03b1\u03bd\u03b5 \u03c0\u03b9\u03bf \u03b5\u03cd\u03ba\u03bf\u03bb\u03bf.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03b1 \u03c3\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 \u03bc\u03b5\u03c4\u03c1\u03ac\u03bd\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u2019 \u03cc\u03c3\u03bf \u03c5\u03c0\u03bf\u03b8\u03ad\u03c4\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03ae\u03c4\u03b5\u03c2. \u03a0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd, \u03bf\u03c1\u03b1\u03c4\u03ae \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ce\u03bd, \u03ad\u03bd\u03b1 \u03c4\u03b7\u03bb\u03ad\u03c6\u03c9\u03bd\u03bf \u03c0\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03b1\u03bd\u03c4\u03ac\u03b5\u03b9: \u03b1\u03c5\u03c4\u03ac \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03b6\u03bf\u03c5\u03bd \u03b1\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03b8\u03b1 \u03b4\u03ce\u03c3\u03b5\u03b9 \u03c4\u03bf\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc \u03c4\u03b7\u03c2 \u03ba\u03ac\u03c1\u03c4\u03b1\u03c2 \u03c4\u03bf\u03c5 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03be\u03b1\u03bd\u03b1\u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9. \u0388\u03bd\u03b1\u03c2 \u0388\u03bb\u03bb\u03b7\u03bd\u03b1\u03c2 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ae\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03b5\u03af \u03bc\u03af\u03b1 \u03c6\u03bf\u03c1\u03ac \u03b1\u03c0\u03cc \u03b1\u03c1\u03b3\u03ae \u03c0\u03b1\u03c1\u03ac\u03b4\u03bf\u03c3\u03b7 \u03ae \u03c8\u03b5\u03cd\u03c4\u03b9\u03ba\u03b7 \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03b4\u03b5\u03bd \u03be\u03b1\u03bd\u03b1\u03b3\u03c5\u03c1\u03bd\u03ac\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b4\u03b5\u03b9 \u03b1\u03bd \u03ae\u03c4\u03b1\u03bd \u03c3\u03cd\u03bc\u03c0\u03c4\u03c9\u03c3\u03b7.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0386\u03bb\u03bb\u03b1\u03be\u03b1\u03bd \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03c0\u03c1\u03bf\u03c3\u03b4\u03bf\u03ba\u03af\u03b5\u03c2 \u03c0\u03b1\u03c1\u03ac\u03b4\u03bf\u03c3\u03b7\u03c2. \u0397 \u03c0\u03b1\u03c1\u03ac\u03b4\u03bf\u03c3\u03b7 \u03b1\u03c5\u03b8\u03b7\u03bc\u03b5\u03c1\u03cc\u03bd \u03ae \u03c4\u03b7\u03bd \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03b7 \u03bc\u03ad\u03c1\u03b1 \u03ae\u03c4\u03b1\u03bd \u03ba\u03ac\u03c0\u03bf\u03c4\u03b5 \u03ad\u03bd\u03b1 \u03c9\u03c1\u03b1\u03af\u03bf plus. \u0393\u03b9\u03b1 \u03ad\u03bd\u03b1 \u03b1\u03c5\u03be\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \u03ba\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ce\u03bd, \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03c1\u03af\u03bd\u03b5\u03b9 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03b5 \u03b4\u03cd\u03bf \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03c0\u03b1\u03bd\u03bf\u03bc\u03bf\u03b9\u03cc\u03c4\u03c5\u03c0\u03b5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03c7\u03c9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2. \u0388\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03ae\u03c3\u03b5\u03b9 \u03ba\u03b1\u03b8\u03b1\u03c1\u03ac \u03ad\u03bd\u03b1 \u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u03c0\u03b1\u03c1\u03ac\u03b4\u03bf\u03c3\u03b7\u03c2 \u03c7\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03bd \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af, \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03b5\u03bb\u03b1\u03c6\u03c1\u03ce\u03c2 \u03c5\u03c8\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c4\u03b9\u03bc\u03ae.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03bf social proof \u03ba\u03ac\u03bd\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac \u03b1\u03c0\u2019 \u03cc\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd. \u039b\u03af\u03b3\u03b5\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b5\u03c2 \u03b1\u03c0\u03cc \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ad\u03c2, \u03bf\u03c1\u03b1\u03c4\u03ad\u03c2 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b5 \u03b1\u03c3\u03c4\u03ad\u03c1\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1 thread \u03c3\u03c7\u03bf\u03bb\u03af\u03c9\u03bd \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03cd\u03c0\u03bf\u03c0\u03c4\u03b1 \u03c4\u03ad\u03bb\u03b5\u03b9\u03bf \u03c3\u03c4\u03ad\u03bb\u03bd\u03bf\u03c5\u03bd \u03cc\u03bb\u03b1 \u03c4\u03bf \u03af\u03b4\u03b9\u03bf \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1: \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03ac\u03bb\u03bb\u03bf\u03c2 \u03c4\u03bf \u03b1\u03b3\u03cc\u03c1\u03b1\u03c3\u03b5 \u03ba\u03b1\u03b9 \u03b4\u03b5\u03bd \u03c4\u03bf \u03bc\u03b5\u03c4\u03ac\u03bd\u03b9\u03c9\u03c3\u03b5. \u0388\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03bc\u03b5 \u03bc\u03b7\u03b4\u03ad\u03bd \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03bc\u03bf\u03b9\u03ac\u03b6\u03b5\u03b9, \u03c3\u03c4\u03b1 \u03bc\u03ac\u03c4\u03b9\u03b1 \u03b5\u03bd\u03cc\u03c2 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ae \u03c4\u03bf\u03c5 2026, \u03bc\u03b5 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03c0\u03bf\u03c5\u03bb\u03ae\u03c3\u03b5\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ac, \u03b1\u03bd\u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c4\u03b1 \u03b1\u03bd \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03bb\u03ae\u03b8\u03b5\u03b9\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-12790\" src=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/What-Greek-Online-Shoppers-Expect-in-2026-GR-HUB-Complete-Guide-GR.png\" alt=\"MKS Digital Marketing |\" width=\"1360\" height=\"1920\" title=\"\" srcset=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/What-Greek-Online-Shoppers-Expect-in-2026-GR-HUB-Complete-Guide-GR.png 1360w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/What-Greek-Online-Shoppers-Expect-in-2026-GR-HUB-Complete-Guide-GR-195x300.png 195w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/What-Greek-Online-Shoppers-Expect-in-2026-GR-HUB-Complete-Guide-GR-664x1024.png 664w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/What-Greek-Online-Shoppers-Expect-in-2026-GR-HUB-Complete-Guide-GR-8x12.png 8w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><\/p>\n<h2>\u0395\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2 \u03c3\u03bf\u03c5 \u03ad\u03c4\u03bf\u03b9\u03bc\u03b7 \u03b3\u03b9\u03b1 AI \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7;<\/h2>\n<p><span data-contrast=\"none\">\u0397 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03bc\u03bf\u03c1\u03c6\u03ae. \u03a4\u03b1 AI Overviews \u03c4\u03b7\u03c2 Google, \u03bc\u03b1\u03b6\u03af \u03bc\u03b5 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf ChatGPT \u03ba\u03b1\u03b9 \u03c4\u03bf Perplexity, \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03bb\u03ad\u03bf\u03bd \u03c1\u03cc\u03bb\u03bf \u03c3\u03c4\u03bf \u03c0\u03ce\u03c2 \u03bf \u03ba\u03cc\u03c3\u03bc\u03bf\u03c2 \u03b5\u03c1\u03b5\u03c5\u03bd\u03ac \u03bc\u03b9\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac \u03c0\u03c1\u03b9\u03bd \u03ba\u03b1\u03bd \u03c6\u03c4\u03ac\u03c3\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b5\u03bd\u03cc\u03c2 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0397 Google \u03ad\u03c7\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03b3\u03c1\u03ac\u03c8\u03b5\u03b9\u00a0<\/span><a href=\"https:\/\/blog.google\/products\/search\/ai-overview-expansion-may-2025-update\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\u03c0\u03ce\u03c2 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 AI features \u03b1\u03bd\u03c4\u03bb\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03bf\u03c8\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03b1\u03c0\u03cc \u03c4\u03bf site<\/span><\/a><span data-contrast=\"none\">\u00a0\u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2, \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bc\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03b7\u03c4\u03ae \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1, \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03ac\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03b5\u03b9 scroll.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03af\u03c0\u03bf\u03c4\u03b1 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ac \u03b4\u03b5\u03bd \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ac \u03c4\u03b1 \u03b8\u03b5\u03bc\u03ad\u03bb\u03b9\u03b1. \u039c\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03bc\u03b5 \u03b1\u03c3\u03b1\u03c6\u03ae specs, \u03c7\u03c9\u03c1\u03af\u03c2 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b5 \u03c0\u03b5\u03c1\u03b9\u03b3\u03c1\u03b1\u03c6\u03ae copy-paste \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03c4\u03ae \u03b4\u03b5\u03bd \u03b4\u03af\u03bd\u03b5\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1 AI \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c4\u03af\u03c0\u03bf\u03c4\u03b1 \u03ac\u03be\u03b9\u03bf \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03ac\u03c2, \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03af\u03b4\u03b9\u03bf \u03bb\u03cc\u03b3\u03bf \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b4\u03af\u03bd\u03b5\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03ac\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf \u03ba\u03b1\u03bd\u03ad\u03bd\u03b1\u03bd \u03bb\u03cc\u03b3\u03bf \u03bd\u03b1 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03c5\u03c4\u03b5\u03af. \u03a4\u03bf structured data, \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b1 \u03c4\u03bf Product Schema, \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03bb\u03ad\u03b5\u03b9 \u03c3\u03c4\u03b9\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ad\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b1 AI \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c4\u03b7\u03bd \u03c4\u03b9\u03bc\u03ae, \u03c4\u03b7 \u03b4\u03b9\u03b1\u03b8\u03b5\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2, \u03b1\u03bd\u03c4\u03af \u03bd\u03b1 \u03c4\u03b1 \u03b1\u03c6\u03ae\u03bd\u03b5\u03b9 \u03bd\u03b1 \u03bc\u03b1\u03bd\u03c4\u03ad\u03c8\u03bf\u03c5\u03bd.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0393\u03b9\u03b1 \u03c4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac retail brands, \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03b1\u03bd\u03bf\u03b9\u03c7\u03c4\u03cc \u03c0\u03b1\u03c1\u03ac\u03b8\u03c5\u03c1\u03bf. \u039b\u03af\u03b3\u03bf\u03b9 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ad\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03c3\u03b5\u03b9 \u03c4\u03bf \u03b2\u03b1\u03c3\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03c9\u03bd \u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03c4\u03bf\u03c5\u03c2, \u03c0\u03cc\u03c3\u03bf \u03bc\u03ac\u03bb\u03bb\u03bf\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c3\u03ba\u03b5\u03c6\u03c4\u03b5\u03af \u03c0\u03ce\u03c2 \u03b8\u03b1 \u03c4\u03bf \u03c3\u03c5\u03bd\u03cc\u03c8\u03b9\u03b6\u03b5 \u03ad\u03bd\u03b1 AI \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1. \u03a4\u03bf \u03bd\u03b1 \u03c6\u03c4\u03b9\u03ac\u03be\u03b5\u03b9\u03c2 \u03c4\u03ce\u03c1\u03b1 \u03c4\u03b1 \u03b8\u03b5\u03bc\u03ad\u03bb\u03b9\u03b1, \u03ba\u03b1\u03b8\u03b1\u03c1\u03ad\u03c2 \u03c0\u03b5\u03c1\u03b9\u03b3\u03c1\u03b1\u03c6\u03ad\u03c2, schema \u03c0\u03bf\u03c5 \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9, \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b2\u03ac\u03b6\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03bc\u03c0\u03c1\u03bf\u03c3\u03c4\u03ac \u03b1\u03c0\u03cc \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03b1\u03bd\u03b1\u03b3\u03ba\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae \u03bd\u03b1 \u03c4\u03bf \u03c0\u03c1\u03bf\u03bb\u03ac\u03b2\u03bf\u03c5\u03bd.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b4\u03b5\u03c5\u03c4\u03b5\u03c1\u03b5\u03cd\u03bf\u03bd \u03c6\u03b1\u03b9\u03bd\u03cc\u03bc\u03b5\u03bd\u03bf \u03c0\u03bf\u03c5 \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae. \u039a\u03b1\u03b8\u03ce\u03c2 \u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03bc\u03b5\u03c4\u03b1\u03ba\u03b9\u03bd\u03b5\u03af\u03c4\u03b1\u03b9 \u03c3\u03b5 chat interface \u03b1\u03bd\u03c4\u03af \u03b3\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2, \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c4\u03bf \u03cc\u03bd\u03bf\u03bc\u03ac \u03c4\u03bf\u03c5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ac \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03bf\u03c0\u03bf\u03af\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ae \u03b4\u03b7\u03bc\u03cc\u03c3\u03b9\u03b1 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03af\u03b3\u03bf\u03c5\u03c1\u03bf. \u0388\u03bd\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03bc\u03b5 \u03c4\u03c1\u03af\u03b1 \u03b4\u03b9\u03ac\u03c3\u03c0\u03b1\u03c1\u03c4\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03c7\u03ac\u03bd\u03b5\u03b9 \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ae \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03c0\u03bb\u03ae\u03c1\u03b7, \u03c3\u03c5\u03bd\u03b5\u03c0\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1: \u03af\u03b4\u03b9\u03bf spec sheet \u03c3\u03c4\u03bf site, \u03c3\u03c4\u03b9\u03c2 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03bf\u03c0\u03bf\u03b9\u03bf\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03b4\u03b7\u03bc\u03bf\u03c3\u03af\u03b5\u03c5\u03bc\u03b1 \u03ae \u03ba\u03b1\u03c4\u03b1\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7 marketplace \u03c4\u03bf \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<aside class=\"mks-advice mks-advice--advice\" role=\"note\" aria-label=\"\u03a3\u0397\u039c\u0395\u0399\u03a9\u03a3\u0397 MKS\"><p class=\"mks-advice__label\">\u03a3\u0397\u039c\u0395\u0399\u03a9\u03a3\u0397 MKS<\/p><div class=\"mks-advice__body\"><p><span class=\"TextRun SCXW52666058 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW52666058 BCX0\">\u0397 \u03bf\u03c1\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03c4\u03b7\u03bd AI \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u00a0<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">\u03b4\u03b5\u03bd<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">\u00a0\u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 plugin \u03c0\u03bf\u03c5 \u03b5\u03b3\u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ac\u03c2 \u03bc\u03b9\u03b1 \u03c6\u03bf\u03c1\u03ac.\u00a0<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">It's<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">\u00a0\u03c0\u03b1\u03c1\u03ac\u03b3\u03c9\u03b3\u03bf \u03c4\u03b7\u03c2 \u03af\u03b4\u03b9\u03b1\u03c2 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03ba\u03b1\u03bb\u03ae \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1\u03bd \u03ac\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ae: \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03b3\u03c1\u03b1\u03c6\u03ae, \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03cc markup \u03c0\u03bf\u03c5 \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03b5\u03b9\u00a0<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">\u03bc\u03b5 \u03b1\u03c5\u03c4\u03cc<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">\u00a0<\/span><span class=\"NormalTextRun AdvancedProofingIssueV2Themed SCXW52666058 BCX0\">\u03c0\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac<\/span><span class=\"NormalTextRun SCXW52666058 BCX0\">\u00a0\u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03c3\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1.<\/span><\/span><span class=\"EOP Selected SCXW52666058 BCX0\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<\/div><\/aside>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12791\" src=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Is-Your-Product-Page-Ready-for-AI-Search_-GR-HUB-Complete-Guide-GR.png\" alt=\"MKS Digital Marketing |\" width=\"1360\" height=\"3068\" title=\"\" srcset=\"https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Is-Your-Product-Page-Ready-for-AI-Search_-GR-HUB-Complete-Guide-GR.png 1360w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Is-Your-Product-Page-Ready-for-AI-Search_-GR-HUB-Complete-Guide-GR-133x300.png 133w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Is-Your-Product-Page-Ready-for-AI-Search_-GR-HUB-Complete-Guide-GR-454x1024.png 454w, https:\/\/mksadv.gr\/wp-content\/uploads\/2026\/08\/Is-Your-Product-Page-Ready-for-AI-Search_-GR-HUB-Complete-Guide-GR-5x12.png 5w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW66344948 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW66344948 BCX0\">Retention economics: \u03b3\u03b9\u03b1\u03c4\u03af \u03b7 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7\u00a0<\/span><span class=\"NormalTextRun SCXW66344948 BCX0\">\u03b4\u03b5\u03bd<\/span><span class=\"NormalTextRun SCXW66344948 BCX0\">\u00a0\u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03c3\u03c4\u03cc\u03c7\u03bf\u03c2<\/span><\/span><span class=\"EOP Selected SCXW66344948 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">\u03a4\u03bf acquisition \u03c4\u03c1\u03b1\u03b2\u03ac\u03b5\u03b9 \u03cc\u03bb\u03b7 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03c1\u03b1\u03c4\u03cc. \u039a\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03c4\u03c1\u03ad\u03c7\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7, \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7, \u03b7 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ae \u03b1\u03bd\u03b5\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1 dashboard. \u03a4\u03bf retention \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c3\u03b9\u03c9\u03c0\u03b7\u03bb\u03cc, \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03b5\u03ba\u03b5\u03af \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c4\u03bf \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b8\u03ce\u03c1\u03b9\u03bf \u03ba\u03ad\u03c1\u03b4\u03bf\u03c5\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0388\u03bd\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03b5\u03b9 \u03bc\u03af\u03b1 \u03c6\u03bf\u03c1\u03ac \u03bc\u03ad\u03c3\u03c9 \u03ba\u03b1\u03c4\u03b1\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf Skroutz \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf \u03af\u03b4\u03b9\u03bf, \u03ae \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf, \u03c4\u03b7 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c6\u03bf\u03c1\u03ac, \u03b3\u03b9\u03b1\u03c4\u03af \u03b7 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03ba\u03c1\u03b1\u03c4\u03ac\u03b5\u03b9 \u03be\u03b1\u03bd\u03ac \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03bc\u03ae\u03b8\u03b5\u03b9\u03ac \u03c4\u03b7\u03c2. \u0388\u03bd\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03b5\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2, \u03ba\u03b1\u03b9 \u03be\u03b1\u03bd\u03b1\u03b3\u03c5\u03c1\u03bd\u03ac\u03b5\u03b9 \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03ae\u03c4\u03b1\u03bd \u03ba\u03b1\u03bb\u03ae \u03ba\u03b1\u03b9 \u03c4\u03bf email \u03c4\u03bf\u03bd \u03b8\u03cd\u03bc\u03b9\u03c3\u03b5 \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae, \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03c4\u03af\u03c0\u03bf\u03c4\u03b1 \u03c3\u03c4\u03b7 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c4\u03c1\u03af\u03c4\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac. \u0391\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03bb\u03bf \u03c4\u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03bc\u03b1 \u03c5\u03c0\u03ad\u03c1 \u03c4\u03bf\u03c5 retention: \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03af\u03b1 \u03c6\u03bf\u03c1\u03ac, \u03ba\u03b1\u03b9 \u03cc,\u03c4\u03b9 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5\u03c4\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03ba\u03b1\u03b8\u03b1\u03c1\u03cc \u03c0\u03b5\u03c1\u03b9\u03b8\u03ce\u03c1\u03b9\u03bf.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b5\u03bd \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03bf\u03cd\u03bd \u03ba\u03b1\u03b8\u03cc\u03bb\u03bf\u03c5 \u03c4\u03bf customer lifetime value, \u03bf\u03c0\u03cc\u03c4\u03b5 \u03b4\u03b5\u03bd \u03c4\u03bf \u03b2\u03bb\u03ad\u03c0\u03bf\u03c5\u03bd \u03b1\u03c5\u03c4\u03cc. \u039e\u03ad\u03c1\u03bf\u03c5\u03bd \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03bd\u03ac \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7, \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2. \u03a3\u03c0\u03ac\u03bd\u03b9\u03b1 \u03be\u03ad\u03c1\u03bf\u03c5\u03bd \u03c0\u03cc\u03c3\u03bf \u03b1\u03be\u03af\u03b6\u03b5\u03b9 \u03ad\u03bd\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03c3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf, \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03ba\u03ac\u03b8\u03b5 \u03b1\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7 \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03bf\u03cd \u03c0\u03b1\u03af\u03c1\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03bb\u03ac\u03b8\u03bf\u03c2 \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039c\u03b9\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae \u03c5\u03c0\u03bf\u03b4\u03bf\u03bc\u03ae retention \u03b4\u03b5\u03bd \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b5\u03c1\u03af\u03c0\u03bb\u03bf\u03ba\u03b7 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b4\u03bf\u03c5\u03bb\u03ad\u03c8\u03b5\u03b9. \u039c\u03b9\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03af\u03b1 \u03ba\u03b1\u03bb\u03c9\u03c3\u03bf\u03c1\u03af\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03ad\u03bf\u03c5\u03c2 \u03c3\u03c5\u03bd\u03b4\u03c1\u03bf\u03bc\u03b7\u03c4\u03ad\u03c2. \u039c\u03b9\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03af\u03b1 \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac, \u03c7\u03c1\u03bf\u03bd\u03b9\u03c3\u03bc\u03ad\u03bd\u03b7 \u03bc\u03b5 \u03c4\u03bf \u03c0\u03cc\u03c4\u03b5 \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03c4\u03b5\u03bb\u03b5\u03b9\u03ce\u03bd\u03b5\u03b9 \u03ae \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd. \u0388\u03bd\u03b1 email \u03b5\u03c0\u03b1\u03bd\u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03cc\u03c0\u03bf\u03b9\u03bf\u03bd \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03af\u03bb\u03b5\u03b9 \u03b5\u03b4\u03ce \u03ba\u03b1\u03b9 \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b9\u03c2 \u03bc\u03ae\u03bd\u03b5\u03c2. \u03a4\u03af\u03c0\u03bf\u03c4\u03b1 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ac \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c7\u03c9\u03c1\u03b7\u03bc\u03ad\u03bd\u03bf marketing. \u03a3\u03c7\u03b5\u03b4\u03cc\u03bd \u03ba\u03b1\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03c4\u03bf \u03ba\u03ac\u03bd\u03b5\u03b9 \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ac.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a4\u03b1 \u03bd\u03bf\u03cd\u03bc\u03b5\u03c1\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ac \u03cc\u03c4\u03b1\u03bd \u03c4\u03b1 \u03b3\u03c1\u03ac\u03c8\u03b5\u03b9\u03c2. \u0397 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7 \u03b5\u03bd\u03cc\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03bc\u03ad\u03c3\u03c9 paid search \u03ae \u03ba\u03b1\u03c4\u03b1\u03c7\u03ce\u03c1\u03b7\u03c3\u03b7\u03c2 \u03c3\u03b5 marketplace \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9 \u03b4\u03b5\u03ba\u03b1\u03c0\u03ad\u03bd\u03c4\u03b5 \u03bc\u03b5 \u03b5\u03af\u03ba\u03bf\u03c3\u03b9 \u03c0\u03ad\u03bd\u03c4\u03b5 \u03b5\u03c5\u03c1\u03ce, \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1. \u0397 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac \u03c4\u03bf\u03c5 \u03af\u03b4\u03b9\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7, \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03af\u03b1 email \u03c0\u03bf\u03c5 \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03c4\u03af\u03c0\u03bf\u03c4\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03b1\u03bb\u03b5\u03af, \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9 \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03ad\u03bd\u03b1 \u03ba\u03bb\u03ac\u03c3\u03bc\u03b1 \u03b1\u03c5\u03c4\u03bf\u03cd. \u03a0\u03bf\u03bb\u03bb\u03b1\u03c0\u03bb\u03b1\u03c3\u03af\u03b1\u03c3\u03ad \u03c4\u03bf \u03c3\u03b5 \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c7\u03b9\u03bb\u03b9\u03ac\u03b4\u03b5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03ba\u03c1\u03b1\u03c4\u03ac\u03b5\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03ba\u03c1\u03b1\u03c4\u03ac\u03b5\u03b9 \u03c3\u03c4\u03b1\u03bc\u03b1\u03c4\u03ac\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW28285961 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW28285961 BCX0\">\u039a\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd, \u03b4\u03af\u03c0\u03bb\u03b1-\u03b4\u03af\u03c0\u03bb\u03b1<\/span><\/span><span class=\"EOP Selected SCXW28285961 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span class=\"TextRun SCXW106064663 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW106064663 BCX0\">\u039a\u03b1\u03bd\u03ad\u03bd\u03b1 \u03bc\u03b5\u03bc\u03bf\u03bd\u03c9\u03bc\u03ad\u03bd\u03bf \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9 \u03b4\u03b5\u03bd \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03cc\u03bb\u03b1 \u03cc\u03c3\u03b1 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03cc retail brand. \u03a4\u03bf \u03ba\u03b1\u03b8\u03ad\u03bd\u03b1 \u03b1\u03bd\u03c4\u03b1\u03bb\u03bb\u03ac\u03c3\u03c3\u03b5\u03b9 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03bc\u03b5 \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03b7\u03c3\u03af\u03b1\u00a0<\/span><span class=\"NormalTextRun SCXW106064663 BCX0\">\u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03cc \u03c4\u03c1\u03cc\u03c0\u03bf<\/span><span class=\"NormalTextRun SCXW106064663 BCX0\">.<\/span><\/span><span class=\"EOP Selected SCXW106064663 BCX0\" data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<table data-tablestyle=\"MsoNormalTable\" data-tablelook=\"1184\" aria-rowcount=\"5\" aria-colcount=\"5\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"69905\"><b><span data-contrast=\"none\">\u039a\u03b1\u03bd\u03ac\u03bb\u03b9<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><b><span data-contrast=\"none\">\u03a0\u03bf\u03b9\u03bf\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><b><span data-contrast=\"none\">\u03a3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac \u03ba\u03cc\u03c3\u03c4\u03bf\u03c5\u03c2<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><b><span data-contrast=\"none\">\u03a7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><b><span data-contrast=\"none\">\u039c\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u03c1\u03af\u03c3\u03ba\u03bf<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"69905\"><span data-contrast=\"none\">Skroutz \/ marketplaces<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0397 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae \u03b1\u03bd\u03ac \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7, \u03b1\u03bd\u03b5\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0386\u03bc\u03b5\u03c3\u03bf<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0397 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b5\u03bb\u03ad\u03b3\u03c7\u03b5\u03b9 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03b2\u03bf\u03bb\u03ae<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0394\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 Google<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1, \u03b5\u03bd \u03bc\u03ad\u03c1\u03b5\u03b9<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae \u03b1\u03bd\u03ac \u03ba\u03bb\u03b9\u03ba, \u03ba\u03bb\u03b9\u03bc\u03b1\u03ba\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c4\u03bf budget<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0393\u03c1\u03ae\u03b3\u03bf\u03c1\u03bf (\u03bc\u03ad\u03c1\u03b5\u03c2)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03bd\u03b5\u03b2\u03b1\u03af\u03bd\u03b5\u03b9\u00b7 \u03c3\u03c4\u03b1\u03bc\u03b1\u03c4\u03ac\u03b5\u03b9 \u03bc\u03cc\u03bb\u03b9\u03c2 \u03c3\u03c4\u03b1\u03bc\u03b1\u03c4\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf budget<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"4\">\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u039f\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03cc SEO<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1, \u03c0\u03bb\u03ae\u03c1\u03c9\u03c2<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0395\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5, \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc \u03bf\u03c1\u03b9\u03b1\u03ba\u03cc \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0391\u03c1\u03b3\u03cc (\u03bc\u03ae\u03bd\u03b5\u03c2)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae \u03c0\u03c1\u03bf\u03c3\u03c0\u03ac\u03b8\u03b5\u03b9\u03b1\u00b7 \u03b5\u03ba\u03c4\u03af\u03b8\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03b1\u03bb\u03b3\u03bf\u03c1\u03af\u03b8\u03bc\u03bf\u03c5<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"5\">\n<td data-celllook=\"69905\"><span data-contrast=\"none\">Email \/ retention<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1, \u03c0\u03bb\u03ae\u03c1\u03c9\u03c2<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u03a3\u03c7\u03b5\u03b4\u03cc\u03bd \u03bc\u03b7\u03b4\u03b5\u03bd\u03b9\u03ba\u03cc \u03bf\u03c1\u03b9\u03b1\u03ba\u03cc \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03bd\u03ac \u03b1\u03c0\u03bf\u03c3\u03c4\u03bf\u03bb\u03ae<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0393\u03c1\u03ae\u03b3\u03bf\u03c1\u03bf, \u03c3\u03b5 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03c3\u03b1 \u03bb\u03af\u03c3\u03c4\u03b1<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<td data-celllook=\"69905\"><span data-contrast=\"none\">\u0394\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9 \u03bc\u03cc\u03bd\u03bf \u03b1\u03bd \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03bb\u03af\u03c3\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03bc\u03ad\u03bd\u03b5\u03b9 \u03b5\u03bd\u03b5\u03c1\u03b3\u03ae<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-ccp-props=\"{&quot;335559738&quot;:100}\">\u00a0<\/span><\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW17520144 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW17520144 BCX0\">\u03a3\u03c5\u03c7\u03bd\u03ad\u03c2 \u0395\u03c1\u03c9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2<\/span><\/span><span class=\"EOP Selected SCXW17520144 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><b><span data-contrast=\"none\">\u0391\u03be\u03af\u03b6\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03c4\u03bf Skroutz \u03c4\u03bf 2026;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039d\u03b1\u03b9. \u0393\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b5\u03c2 retail \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u03cc\u03b3\u03ba\u03bf \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1. \u03a4\u03bf \u03bb\u03ac\u03b8\u03bf\u03c2 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c2. \u0395\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03bc\u03b7 \u03c7\u03c4\u03af\u03b6\u03b5\u03b9\u03c2 \u03c4\u03af\u03c0\u03bf\u03c4\u03b1 \u03ad\u03be\u03c9 \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03cc.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u03a0\u03cc\u03c3\u03bf \u03b1\u03c0\u03cc \u03c4\u03bf budget e-commerce \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03ac\u03b5\u03b9 \u03c3\u03b5 paid ads \u03ba\u03b1\u03b9 \u03c0\u03cc\u03c3\u03bf \u03c3\u03b5 organic;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0394\u03b5\u03bd \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ae \u03b1\u03bd\u03b1\u03bb\u03bf\u03b3\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0388\u03bd\u03b1\u03c2 \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03bf\u03c2 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b1\u03c2: \u03ba\u03c1\u03ac\u03c4\u03b1 \u03c4\u03bf paid budget \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03c8\u03b7\u03bb\u03ac \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03c7\u03c1\u03b7\u03bc\u03b1\u03c4\u03bf\u03b4\u03bf\u03c4\u03b5\u03af \u03cc,\u03c4\u03b9 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c7\u03c4\u03af\u03c3\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03c4\u03bf organic \u03ba\u03b1\u03b9 \u03c4\u03bf retention, \u03ba\u03b1\u03b9 \u03bc\u03b5\u03af\u03c9\u03c3\u03ad \u03c4\u03bf \u03cc\u03c3\u03bf \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1 \u03b1\u03c1\u03c7\u03af\u03b6\u03bf\u03c5\u03bd \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b2\u03ac\u03c1\u03bf\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u03a7\u03c1\u03b5\u03b9\u03ac\u03b6\u03bf\u03bc\u03b1\u03b9 mobile app, \u03ae \u03b1\u03c1\u03ba\u03b5\u03af \u03ad\u03bd\u03b1 \u03ba\u03b1\u03bb\u03cc mobile site;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0388\u03bd\u03b1 \u03ba\u03b1\u03bb\u03bf\u03c6\u03c4\u03b9\u03b1\u03b3\u03bc\u03ad\u03bd\u03bf mobile site \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03cc\u03bb\u03b5\u03c2 \u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03b5\u03bd\u03cc\u03c2 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03bf\u03cd retail brand. \u0388\u03bd\u03b1 app \u03b2\u03b3\u03ac\u03b6\u03b5\u03b9 \u03bd\u03cc\u03b7\u03bc\u03b1 \u03cc\u03c4\u03b1\u03bd \u03b7 \u03c3\u03c5\u03c7\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b5\u03c0\u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03c9\u03bd \u03b1\u03b3\u03bf\u03c1\u03ce\u03bd \u03ba\u03b1\u03b9 \u03bf \u03cc\u03b3\u03ba\u03bf\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd \u03b4\u03b9\u03ba\u03b1\u03b9\u03bf\u03bb\u03bf\u03b3\u03bf\u03cd\u03bd \u03c4\u03bf \u03b5\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7\u03c2, \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03b1\u03c6\u03bf\u03c1\u03ac \u03bb\u03b9\u03b3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b1\u03c0\u2019 \u03cc\u03c3\u03b1 \u03bd\u03bf\u03bc\u03af\u03b6\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03ae\u03c4\u03b5\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u03a0\u03bf\u03b9\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03c0\u03b9\u03bf \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03bf\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bd\u03b1 \u03bc\u03b5\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03bd \u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03c4\u03bf Skroutz;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u039e\u03b5\u03ba\u03af\u03bd\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf email. \u0395\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03c6\u03b8\u03b7\u03bd\u03cc\u03c4\u03b5\u03c1\u03bf \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03b7\u03b8\u03b5\u03af, \u03ba\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03af\u03b1 \u03b5\u03b3\u03ba\u03b1\u03c4\u03b1\u03bb\u03b5\u03bb\u03b5\u03b9\u03bc\u03bc\u03ad\u03bd\u03bf\u03c5 \u03ba\u03b1\u03bb\u03b1\u03b8\u03b9\u03bf\u03cd \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b1\u03bd\u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7\u03c2 \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03b9 \u03bc\u03cc\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03c4\u03bf\u03bd \u03b5\u03b1\u03c5\u03c4\u03cc \u03c4\u03b7\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c4\u03bf\u03bd \u03c0\u03c1\u03ce\u03c4\u03bf \u03bc\u03ae\u03bd\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u03a0\u03cc\u03c3\u03bf \u03ba\u03b1\u03b9\u03c1\u03cc \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c6\u03b1\u03bd\u03bf\u03cd\u03bd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03b1\u03c0\u03cc \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03cc SEO \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03cc eShop;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03bc\u03b5 \u03ad\u03be\u03b9 \u03bc\u03ae\u03bd\u03b5\u03c2 \u03c0\u03c1\u03b9\u03bd \u03c6\u03b1\u03bd\u03b5\u03af \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03af\u03bd\u03b7\u03c3\u03b7, \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7 \u03c4\u03bf\u03c5 site, \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c0\u03cc\u03c3\u03bf \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ac \u03c3\u03c5\u03bd\u03b5\u03c7\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b7 \u03b4\u03bf\u03c5\u03bb\u03b5\u03b9\u03ac.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u03a3\u03c4\u03ad\u03bb\u03bd\u03b5\u03b9 \u03ae\u03b4\u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b7 AI \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03c3\u03c4\u03b9\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0395\u03af\u03bd\u03b1\u03b9 \u03bd\u03c9\u03c1\u03af\u03c2, \u03ba\u03b1\u03b9 \u03bc\u03b5\u03b3\u03b1\u03bb\u03ce\u03bd\u03b5\u03b9. \u03a4\u03bf \u03c0\u03b9\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03c4\u03b1 AI \u03c3\u03c5\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03ae\u03b4\u03b7 \u03b4\u03b9\u03b1\u03bc\u03bf\u03c1\u03c6\u03ce\u03bd\u03bf\u03c5\u03bd \u03c0\u03bf\u03b9\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03b5\u03be\u03b5\u03c4\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03c1\u03b9\u03bd \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03c4\u03b5\u03af \u03ba\u03b1\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1, \u03bf\u03c0\u03cc\u03c4\u03b5 \u03c4\u03bf \u03bd\u03b1 \u03b5\u03c4\u03bf\u03b9\u03bc\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c4\u03ce\u03c1\u03b1 \u03c4\u03b9\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c1\u03bf\u03b5\u03c4\u03bf\u03b9\u03bc\u03b1\u03c3\u03af\u03b1, \u03cc\u03c7\u03b9 \u03ba\u03c5\u03bd\u03ae\u03b3\u03b9 \u03bc\u03b9\u03b1\u03c2 \u03c4\u03ac\u03c3\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03ad\u03c1\u03b8\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u03a0\u03bf\u03b9\u03b1 \u03bc\u03b5\u03bc\u03bf\u03bd\u03c9\u03bc\u03ad\u03bd\u03b7 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ae \u03b8\u03b1 \u03b5\u03af\u03c7\u03b5 \u03c4\u03b7 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1\u03bd \u03bc\u03b9\u03ba\u03c1\u03cc \u0388\u03bb\u03bb\u03b7\u03bd\u03b1 retailer \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u03a3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03c4\u03bf retention. \u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03bc\u03b9\u03ba\u03c1\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03ae\u03b4\u03b7 \u03c0\u03bb\u03b7\u03c1\u03ce\u03c3\u03b5\u03b9 \u03bc\u03af\u03b1 \u03c6\u03bf\u03c1\u03ac \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03bd\u03c4\u03b5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2. \u039c\u03b9\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03af\u03b1 email \u03b2\u03b3\u03ac\u03b6\u03b5\u03b9 \u03b4\u03b5\u03cd\u03c4\u03b5\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03c1\u03af\u03c4\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac \u03b1\u03c0\u03cc \u03ba\u03cc\u03c3\u03bc\u03bf \u03c0\u03bf\u03c5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03b4\u03b5\u03bd \u03b8\u03b1 \u03be\u03b1\u03bd\u03b1\u03b3\u03cd\u03c1\u03b9\u03b6\u03b5 \u03c0\u03bf\u03c4\u03ad \u03bc\u03cc\u03bd\u03bf\u03c2 \u03c4\u03bf\u03c5.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u0391\u03be\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03c4\u03b1\u03b2\u03bf\u03bb\u03ae \u03ad\u03bd\u03b1 \u03bc\u03b9\u03ba\u03c1\u03cc \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1, \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b9 \u03b1\u03bd \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c4\u03b5\u03b9 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2;<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:200,&quot;335559739&quot;:80}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0393\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b5\u03c2, \u03bd\u03b1\u03b9, \u03c4\u03bf\u03c5\u03bb\u03ac\u03c7\u03b9\u03c3\u03c4\u03bf\u03bd \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf \u03c0\u03b1\u03c1\u03cc\u03bd. \u0394\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c4\u03af\u03bc\u03b7\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03ba\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ce\u03bd \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b8\u03b1 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03ce\u03c3\u03bf\u03c5\u03bd \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae \u03bc\u03b5 \u03ba\u03ac\u03c1\u03c4\u03b1 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03ac\u03b3\u03bd\u03c9\u03c3\u03c4\u03bf site. \u039c\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03ae \u03ad\u03ba\u03c0\u03c4\u03c9\u03c3\u03b7 \u03c0\u03c1\u03bf\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae\u03c2 \u03c3\u03c5\u03bd\u03ae\u03b8\u03c9\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c4\u03bf\u03c0\u03af\u03b6\u03b5\u03b9 \u03cc\u03b3\u03ba\u03bf \u03bc\u03b5 \u03c4\u03bf\u03bd \u03ba\u03b1\u03b9\u03c1\u03cc, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03ba\u03cc\u03c0\u03c4\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ad\u03c4\u03bf\u03b9\u03bc\u03bf\u03b9 \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03bf\u03c5\u03bd.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"TextRun MacChromeBold SCXW201097165 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW201097165 BCX0\">\u03a0\u03bf\u03cd \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03b5\u03b9 \u03b7 MKS\u00a0<\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW201097165 BCX0\">\u03c3\u03b5<\/span><span class=\"NormalTextRun SCXW201097165 BCX0\">\u00a0\u03cc\u03bb\u03bf \u03b1\u03c5\u03c4\u03cc<\/span><\/span><span class=\"EOP Selected SCXW201097165 BCX0\" data-ccp-props=\"{&quot;335559738&quot;:400,&quot;335559739&quot;:160,&quot;335572079&quot;:4,&quot;335572080&quot;:4,&quot;335572081&quot;:5023945,&quot;469789806&quot;:&quot;single&quot;}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">\u03a7\u03c4\u03af\u03b6\u03bf\u03c5\u03bc\u03b5 \u03ba\u03b1\u03b9 \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 e-commerce marketing \u03b3\u03b9\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac retail brands \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03c1\u03bf\u03c3\u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03af\u03b1 \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1 \u03ad\u03be\u03c5\u03c0\u03bd\u03bf \u03ba\u03cc\u03bb\u03c0\u03bf. \u0394\u03bf\u03bc\u03ae site, \u03bc\u03b5\u03af\u03b3\u03bc\u03b1 \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd, retention, \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03b5\u03c4\u03bf\u03b9\u03bc\u03b1\u03c3\u03af\u03b1 \u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03ce\u03c2 \u03c8\u03ac\u03c7\u03bd\u03b5\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd \u03bf \u03ba\u03cc\u03c3\u03bc\u03bf\u03c2: \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b5\u03bd\u03b9\u03b1\u03af\u03bf \u03c3\u03cd\u03c3\u03c4\u03b7\u03bc\u03b1, \u03cc\u03c7\u03b9 \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b1 \u03be\u03b5\u03c7\u03c9\u03c1\u03b9\u03c3\u03c4\u03ac projects \u03c3\u03b5 \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c0\u03c1\u03bf\u03bc\u03b7\u03b8\u03b5\u03c5\u03c4\u03ad\u03c2.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u0391\u03bd \u03b8\u03ad\u03bb\u03b5\u03b9\u03c2 \u03bc\u03b9\u03b1 \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03bf\u03cd \u03c7\u03ac\u03bd\u03b5\u03b9 \u03ad\u03c3\u03bf\u03b4\u03b1 \u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03ac \u03c3\u03bf\u03c5, \u03b5\u03af\u03c4\u03b5 \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03c5\u03c0\u03b5\u03c1\u03b2\u03bf\u03bb\u03b9\u03ba\u03ae \u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9, checkout \u03c0\u03bf\u03c5 \u03c7\u03ac\u03bd\u03b5\u03b9 mobile \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2, \u03ae \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b1\u03bd\u03c4\u03ad\u03c7\u03bf\u03c5\u03bd \u03c4\u03b7 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc, \u03b7 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03c4\u03b7\u03c2 MKS \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c4\u03bf \u03c0\u03b5\u03c1\u03ac\u03c3\u03b5\u03b9 \u03bc\u03b1\u03b6\u03af \u03c3\u03bf\u03c5. \u039a\u03b1\u03bc\u03af\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03bf\u03c1\u03ac \u03c0\u03b1\u03ba\u03ad\u03c4\u03bf\u03c5 \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03cc. \u039c\u03cc\u03bd\u03bf \u03bc\u03b9\u03b1 \u03b5\u03b9\u03bb\u03b9\u03ba\u03c1\u03b9\u03bd\u03ae\u03c2 \u03bc\u03b1\u03c4\u03b9\u03ac \u03c3\u03c4\u03bf \u03c0\u03bf\u03cd \u03c7\u03ac\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c4\u03b1 \u03c7\u03c1\u03ae\u03bc\u03b1\u03c4\u03b1.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Most Greek online stores were built for one job: showing up on Skroutz with a competitive price. That worked for years, and in a narrow sense it still works. But a store that only exists inside someone else\u2019s marketplace never builds anything of its own, and 2026 is an unforgiving year to find that out. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12674,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ai_generated_summary":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-12786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce"],"acf":[],"_links":{"self":[{"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/posts\/12786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/comments?post=12786"}],"version-history":[{"count":2,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/posts\/12786\/revisions"}],"predecessor-version":[{"id":12793,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/posts\/12786\/revisions\/12793"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/media\/12674"}],"wp:attachment":[{"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/media?parent=12786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/categories?post=12786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mksadv.gr\/el\/wp-json\/wp\/v2\/tags?post=12786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}